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Product Owner, Maternal Health

India or Kenya - Remote

Full Time

About You

You are a person whose passion lies at the intersection of health and technology, and sees an opportunity to use technology to change the way people think about their health, and how health systems serve people. You see the big picture in high definition and can communicate it clearly in crisp, actionable steps that produce meaningful outcomes for consumers and businesses.

About the Role

The Maternal Health Product Owner will follow principles of Behavioral Product Management to enhance askNivi’s existing maternal health offering. This position will work with Nivi’s diverse team (including engineers, marketers, salespeople, and content writers spanning four countries) as well as external partners to:  

  • Continually enhance askNivi’s maternal health–content and related assets–to help mothers through their pregnancy and postpartum period, and understand what drives and inhibits care seeking behaviors

  • Develop and refine a set of playbooks and best practices for how the product is marketed to various consumer segments, and prove the efficacy of those playbooks through specific customer use cases

  • Define and develop playbooks for how the product integrates with the health system to ensure seamless handoff from the digital realm to real world health services, and see that consumers are consuming health services offered by our customers

  • Develop analytics which inform internal decisions and which are compelling and persuasive tools for onboarding and retaining partners in the health system

  • Incorporate factors from customer requirements, industry best practices, theory from relevant fields, and operating environment

  • Use the product platform to gather and understand insights about who our users are in terms of demographics, mindset, and resources and incorporate that formatively into product choices and communication

  • Define measurable outcomes to achieve that fit within the overall business strategy and that also meet the expectations of individual customers; Iterate, assess, and adjust based on qualitative and quantitative feedback

  • Collaborate to advance company-wide goals

The right candidate will have a proven track record of turning ideas into behavior change models, have a background in working with expecting and new mothers, working with and supporting diverse populations, and using data to inform the creative process.

This position is 100% remote (with occasional travel) and reports to the company’s Chief Technology Officer.


  • 3+ years of experience in maternal health with specific knowledge of how to help pregnant and new mothers access the care they need at the right time

  • 3+ years of experience working with culturally diverse populations

  • Knowledge of behavioral psychology, behavioral economics, health advocacy, human factors, social work, or other field relevant to individual health decision-making

  • Excellent communication skills

  • Good time management skills

  • Self motivated and self managing

  • Fluent with at least one project management tool – we use Jira

About the Company

The Maternal Health Journey is one of several connected products on the askNivi conversational AI platform, which is available for free to anyone in India, Kenya, and Nigeria. Through these products, Nivi puts the consumer at the center of their own healthcare, and provides them the means to make informed decisions about their health. For business customers, Nivi generates: brand, product or service awareness; referrals and sales; feedback on healthcare services and products; and insights into health markets. 

The Maternal Health Journey supports women and families through pregnancy and during their first months as parents with timely health education, visit reminders, and screenings, helping connect expecting and new mothers to the health system. Currently deployed in Assam it supports engagement with a provider network of 100+ hospitals and expected to grow to cover other regions

How to Apply

Send in your CV, and a cover letter that tells us what makes you unique, how you see digital platforms fitting into healthcare, and highlights your experience to

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